Limited-Time offer

Attention Independent Retailers

Save over £3,655 a year for

just £20.50 a month.

Transform your business with membership to the British Independent Retailers Association, known as Bira to our members.

Member Benefits

Are you ready to elevate your business to new heights? Imagine accessing unparalleled benefits and savings explicitly designed for independent retailers like you—all for just £20.50 a month.

Welcome to Bira, where we empower you to thrive in today's competitive market. Here's how your membership translates into extraordinary value:

🛒 Product Buying: Your product buying group. Save over £1200 when ordering products through Bira Direct. The more you spend the bigger the saving, no lengthy account opening and a wide choice of vetted suppliers.

Access 160 vetted suppliers and save on 2000 brands.

💳 Card Processing Solutions: Fees that are all-in with Global Payments. Preferential pricing for Bira members with no authorisation fees and no monthly PCI Compliance Fees (Non-Compliance Fees still apply).

💰 Business Insurance: Up to 30% off premiums for Bira members. Get peace of mind with comprehensive business insurance packages tailored to your needs. With discounted premiums, no admin fees, and interest-free payments, you can protect your business and save significantly.

⚖️ Bira Legal: Save £480 on legal advice. Bira membership includes unlimited advice from high quality legal and HR professionals. Our partnership with WorkNest, Bira members can access advice and support at no extra cost, built in as part of your membership. Speak to qualified experts for practical advice on Employment Law, Heath and Safety, Commercial Law, Tax, VAT, HMRC and Business Legal Compliance.

📅 1000+ Social Media Content Ideas: Keep your marketing fresh and engaging with the Maybe* Content Creation Calendar throughout the year. With thousands of free content ideas and relevant #tags, you’ll ensure your business remains top-of-mind for your customers daily. 50% off all Maybe* Starter plans for Bira members.

Get access to over £3,655 a year in savings

Speak our experts to access your savings

🤖 Exclusive AI Mastery Training Program: With Maybe* Bira members can unlock the secret to achieving exceptional marketing results with AI and automation. This tailored training program by Maybe* specifically for SMEs provides proven shortcuts and insights, empowering you to use AI effectively and master it, ensuring your business thrives in the digital age. 50% off all Maybe* Starter plans.

🏥 Private Medical Plans : Up to 40% discount on medical plans for Bira members, their families and employees. Plus, a £50 gift card or £100 off your first-year subscription upon joining a private medical plan.

🗑️ Waste Management and Recycling: Reduced rates no duty of care costs or bin rental charges. Our partnership with 1st Waste Management means substantial savings on waste and recycling services. Enjoy reduced rates, no bin rental charges, and comprehensive waste solutions.

🔎 Google Shopping Advertising: Bira members can access Google Shopping Advertising equipment, Pointy for FREE (usually £65)

💳 Amex Business Card: Free Amex Gold card for first year - usually £195.

💰Commercial Property Finance: £100 off broker fee for commercial property finance for Bira members and their employees

📄 Legal Cover: Bira's legal advice service includes indemnity cover up to £50,000 per claim on employment law matters.

🛠️ E-commerce Solutions: Leverage EKM’s robust e-commerce platform with an exclusive 28-day free trial and ongoing support. Build and manage your online store effortlessly with tools that drive sales and optimise performance.

"Bira helps us with our invoicing as we can order from many suppliers and it comes as one invoice which saves us a lot of time. I would definitely recommend other retailers join Bira."

Bira members since 2003, Lauren Siddle

"The single biggest reason for an independent retailer to become a member is the services but Bira is also a lot more than that - it's like a mini head office for independent retailers."

Bira members since 1996, Surinder Josan

"Being a member of Bira has helped us enormously over the years. The reason you should join Bira is to prove that you are not alone. The ability to share ideas and concerns with other retailers is invaluable."

Bira members since 1992, William Coe

📚 Retail Training and Consultancy: Benefit from bespoke training programs and consultancy services that keep your business at the forefront of industry best practices. Equip yourself and your team with the skills to excel.

💷 Discounts on Office Supplies and Utilities and Much More: Savings that cut costs on essential supplies and utilities with exclusive discounts, adding up to significant annual savings including:

✔️ Facial Recognition Software - £100 cash back

✔️ Opcharge EV Charging - 12% commission on charging revenue

✔️ Delivery Platform - 22% off and simplify your ordering process

✔️ Buy Now Pay Later - Exclusive discounted commission rate

✔️ Commercial Rent and Lease Review Service - Free review

✔️ Wholesale marketplace - 50% off your first order

✔️ Shop fitting Service - Exclusive rates

... and the list goes on

Get access to over £3,655 a year in savings

Speak our experts to access your savings

Overcome Your Business Challenges with Bira Membership. We understand your needs and we exist to support the needs of Independent Retailers.

For just £20.50 a month, unlock a treasure trove of benefits worth up to over £3,655 a year. This isn’t just a membership—it’s a game-changer for your business.

Why Wait? Join Bira Today

Join thousands of successful independent retailers who are already reaping the rewards of Bira membership. Invest in your business’s future and watch it thrive with our support and savings.

Act now and transform your business, we are here to support you.

Get access to over £3,655 a year in savings

Speak our experts to access your savings

Why wait?

Your Competitors Aren’t.

✅ Long-Term Value: Continuous updates, ensuring you stay ahead of the latest news that impacts your business

✅ Friendly Expert Support: Gain exclusive access to expert support and events where you can share challenges, insights, and victories.

✅ We are fighting your corner: We are the voice of Independent Retailers in the UK. Let us help you grow.

Here's what our members are saying

"The single biggest reason for an independent retailer to become a member is the services but Bira is also a lot more than that - it's like a mini head office for independent retailers."

Bira members since 1996, Surinder Josan

I have always found the Bira team friendly, responsive and knowledgeable. There's also a whole host of discounts and initiatives that you can benefit from when you become a member."

Bira members since 2017, Claire Leigh

"Bira save us a lot on bank charges but it's also good to know there's someone on the other end of the phone you can go to for support."

Bira members since 2019, Lucy Matthews

Get access to over £3,655 a year in savings

Speak our experts to access your savings

"We first heard about the credit card fees which have made a real difference to our costs. Being a member of Bira has helped me in so many ways to save time and money."

Bira members since 2004, Sam Hale

"Being a member of Bira has helped us enormously over the years. The reason you should join Bira is to prove that you are not alone. The ability to share ideas and concerns with other retailers is invaluable."

Bira members since 1992, William Coe

"Bira helps us with our invoicing as we can order from many suppliers and it comes as one invoice which saves us a lot of time. I would definitely recommend other retailers join Bira."

Bira members since 2003, Lauren Siddle

Who are we?

We’ve been supporting independent retail businesses for over 125 years.

We’re proud to represent thousands of members across the UK, from single retail outlets to small chains, to large department stores. Over this time we’ve been fighting for a level playing field, drawing on the strength of our membership mass. We influence the media, change Government legislation and provide support on areas of strain like business rates, parking and staffing.

The retail industry is undergoing a significant transformation but our

Member Benefits provide independent retailers with genuine savings of crucial business services, as well as helping them to keep their business ahead of the curve.

Getting your voice heard

As experts in the business, Bira influences public debate, by monitoring and shaping new legislation through the Legal and Parliamentary Affairs Committee, keeping Bira members one step ahead.

By listening to our member's needs over the phone, through proactive surveying and analysis retail landscape reports we're able to fight for the issues that you tell us matter most to you.

Meet the Bira team

Andrew Goodacre, CEO

Jeff Moody, Commercial Director

Beverley Long, Finance Director

Our Partners

We're proud to be working with many other associations, services, charities and organisations that provide support to the independent retail sector.

Get access to over over £3,655 a year savings

Speak our experts to access your savings

Bira

British Independent Retailers Association

225 Bristol Road

Birmingham B5 7UB

Limited-Time offer

Attention Independent Retailers

Save over £3,655 a year for

just £20.50 a month.

Transform your business with membership to the British Independent Retailers Association, known as Bira to our members.

Member Benefits

Are you ready to elevate your business to new heights? Imagine accessing unparalleled benefits and savings explicitly designed for independent retailers like you—all for just £20.50 a month.

Welcome to Bira, where we empower you to thrive in today's competitive market. Here's how your membership translates into extraordinary value:

🛒 Product Buying: Your product buying group. Save over £1200 when ordering products through Bira Direct. The more you spend the bigger the saving, no lengthy account opening and a wide choice of vetted suppliers.

💳 Card Processing Solutions: Fees that are all-in with Global Payments. Preferential pricing for Bira members with no authorisation fees and no monthly PCI Compliance Fees (Non-Compliance Fees still apply).

💰 Business Insurance: Up to 30% off premiums for Bira members. Get peace of mind with comprehensive business insurance packages tailored to your needs. With discounted premiums, no admin fees, and interest-free payments, you can protect your business and save significantly.

Get access to over £3,655 a year in savings

Speak our experts to access your savings

🏥 Private Medical Plans : Up to 40% discount on medical plans for Bira members, their families and employees. Plus, a £50 gift card or £100 off your first-year subscription upon joining a private medical plan.

🗑️ Waste Management and Recycling: Reduced rates no duty of care costs or bin rental charges. Our partnership with 1st Waste Management means substantial savings on waste and recycling services. Enjoy reduced rates, no bin rental charges, and comprehensive waste solutions.

🔎 Google Shopping Advertising: Bira members can access Google Shopping Advertising equipment, Pointy for FREE (usually £65)

💳 Amex Business Card: Free Amex Gold card for first year - usually £195.

💰Commercial Property Finance: £100 off broker fee for commercial property finance for Bira members and their employees

📄 Legal Cover: Bira's legal advice service includes indemnity cover up to £50,000 per claim on employment law matters.

🛠️ E-commerce Solutions: Leverage EKM’s robust e-commerce platform with an exclusive 28-day free trial and ongoing support. Build and manage your online store effortlessly with tools that drive sales and optimise performance.

"Bira helps us with our invoicing as we can order from many suppliers and it comes as one invoice which saves us a lot of time. I would definitely recommend other retailers join Bira."

"The single biggest reason for an independent retailer to become a member is the services but Bira is also a lot more than that - it's like a mini head office for independent retailers."

"Being a member of Bira has helped us enormously over the years. The reason you should join Bira is to prove that you are not alone. The ability to share ideas and concerns with other retailers is invaluable."

📚 Retail Training and Consultancy: Benefit from bespoke training programs and consultancy services that keep your business at the forefront of industry best practices. Equip yourself and your team with the skills to excel.

💷 Discounts on Office Supplies and Utilities and Much More: Savings that cut costs on essential supplies and utilities with exclusive discounts, adding up to significant annual savings including:

Get access to over £3,655 a year in savings

Speak our experts to access your savings

Overcome Your Business Challenges with Bira Membership. We understand your needs and we exist to support the needs of Independent Retailers.

For just £20.50 a month, unlock a treasure trove of benefits worth up to over £3,655 a year. This isn’t just a membership—it’s a game-changer for your business.

Why Wait? Join Bira Today

Join thousands of successful independent retailers who are already reaping the rewards of Bira membership. Invest in your business’s future and watch it thrive with our support and savings.

Act now and transform your business, we are here to support you.

Get access to over £3,655 a year in savings

Speak our experts to access your savings

Why wait?

Your Competitors Aren’t.

✅ Long-Term Value: Continuous updates, ensuring you stay ahead of the latest news that impacts your business

✅ Friendly Expert Support: Gain exclusive access to expert support and events where you can share challenges, insights, and victories.

✅ We are fighting your corner: We are the voice of Independent Retailers in the UK. Let us help you grow.

Here's what our members are saying

"The single biggest reason for an independent retailer to become a member is the services but Bira is also a lot more than that - it's like a mini head office for independent retailers."

I have always found the Bira team friendly, responsive and knowledgeable. There's also a whole host of discounts and initiatives that you can benefit from when you become a member."

"Bira save us a lot on bank charges but it's also good to know there's someone on the other end of the phone you can go to for support."

Get access to over £3,655 a year in savings

Speak our experts to access your savings

"We first heard about the credit card fees which have made a real difference to our costs. Being a member of Bira has helped me in so many ways to save time and money."

"Being a member of Bira has helped us enormously over the years. The reason you should join Bira is to prove that you are not alone. The ability to share ideas and concerns with other retailers is invaluable."

"Bira helps us with our invoicing as we can order from many suppliers and it comes as one invoice which saves us a lot of time. I would definitely recommend other retailers join Bira."

Who are we?

We’ve been supporting independent retail businesses for over 125 years.

Getting your voice heard

Meet the Bira team

Jeff Moody, Commercial Director

Beverley Long, Finance Director

Our Partners

Get access to over over £3,655 a year savings

Speak our experts to access your savings

Bira

0800 028 0245